%0 Journal Article %T Don't you know that you want to trust me? Subliminal goal priming and persuasion %+ Laboratoire Parisien de Psychologie Sociale (LAPPS) %A Légal, Jean-Baptiste %A Chappé, Julien %A Coiffard, Viviane %A Villard-Forest, Audrey %< avec comité de lecture %@ 0022-1031 %J Journal of Experimental Social Psychology %I Elsevier %V 48 %N 48 %P 358-360 %8 2012 %D 2012 %R 10.1016/j.jesp.2011.06.006 %Z Humanities and Social Sciences/PsychologyJournal articles %X We investigated the effect of goal priming on the processing of a persuasive message. Before reading a persuasive message about tap water consumption, participants were subliminally primed (or not) with the goal “to trust”. Subsequently, they completed a questionnaire about their perception of the message, the source of the message, and tap water consumption intentions. The results indicated that non-consciousactivation of the goal “to trust” leads to a better evaluation of the message, increases behavioral intentions in accordance with the message, and positively influences the assessment of the source. %G English %2 https://univ-paris8.hal.science/hal-01052957/document %2 https://univ-paris8.hal.science/hal-01052957/file/JESP%20LegChapCoifVillFor%202012_ok.pdf %L hal-01052957 %U https://univ-paris8.hal.science/hal-01052957 %~ SHS %~ UNIV-PARIS8 %~ UNIV-PARIS10 %~ LAPPS %~ UPN %~ UNIV-PARIS-LUMIERES %~ UNIV-PARIS-NANTERRE %~ UNIV-PARIS8-OA